Partner Websites

Google’s ability to identify web surfers who are likely to convert has improved to the point that we can now open up some ads to Partner websites. This is a big deal. If we can expand our visibility and get …

Your Google Ads Marketing Spend

Are you running your business without knowing exactly where your online marketing dollars are being spent? Some paid search companies will charge a fee based on your Google Ads spend without providing details on exactly where the money is going. …

Are Google Ads Certifications Important?

Does your Google Ads service provider hold any Google Ads Certifications? It’s a good question and one that you should probably ask. Your Doctor, Insurance Agent, HVAC Repairman, Mechanic, and Pest Control Company all have their certifications in order, does …

Bing Ads vs Adwords

Should you be taking Bing Ads seriously? In a word, yes! The thought behind the 2 advertising platforms is the same. They both offer pay-per-click advertising software built to accumulate leads and eventually sales. Each platform has its advantages and …