What do we even do?
Inbound Marketing is what we do! When people are looking for you we poke at them, wave our arms in the air and shout: Hey! Here we are! Look at our message! And then we stay in front of them with subtle but visually appealing messages that compel them to hit your website and convert to a paying customer. How do we do that? With any one or any combination of services below.
Search Engine Optimization
Proper SEO will increase your traffic from the results pages of the search engines. This is “free” traffic, your website is there because your page is highly relevant to the search query. We make certain all the elements of SEO are present and where they should be and continue each month making your website better with additional relevant content.
Google Adwords has come a long way through the years. This complex advertising application allows us to target people like never before. We continually work to make sure your ads are only seen people who are in your industry’s sales funnel. Putting the right ads in front of the right people who are looking for your services is how we get the clicks and the phone calls.
Display advertising in Google Ads allows us to target individuals as they shop for your product or service. Once identified, we show them various banners on any one of 2 million Google Partner Websites. One of the advantages to display advertising is that you can literally show your banners thousands of times building your brand for free! You only pay when someone clicks the ad and visits your website. Even better? These clicks are generally under $0.50 each. Display is the most affordable of all the inbound marketing strategies.
Social Media Marketing
74% of consumers will look at a company’s social media profile before making the decision to buy. It’s vitally important in many types of business that you have an active, engaging social media presence.
Content marketing works closely with your social media and SEO strategy. We build relevance though compelling content placed on your website and promoted through your Social Media channels.
Regular interactions on Social Media platforms are a must for some types of business. What are people saying about you? Is it mostly positive, mostly negative or a little of both? Whatever people are saying, if they are saying you need to participate in the conversation.
A professional, great looking website that functions properly and gets your message across does not need to cost you an arm and a leg. We have website packages that start under $500!
You already have traffic but when you look at your phone all you hear is crickets? It could be that your website just needs conversion optimization to get the message across to people that they want to hear. That’s where we come in. Unique value propositions, calls to action, incentives and correct imagery and more will get people to convert from surfers to customers!